What happened?
With the deadline for Consumer Duty Implementation Plans less than two weeks away, TCC’s Associate Director Neil Dethick wrote in Money Marketing about what each of the Consumer Duty’s Four Outcomes is meant to achieve for customers, and offered actionable tips for devising a compliance strategy that satisfies the regulator’s requirements.
Why does it matter?
Firms should be stress-testing their approach to ensure they are putting customers’ needs first across the entire business lifecycle, rather than treating the Four Outcomes as a checklist exercise.
Supporting sources
Frequently asked questions
What are the Consumer Duty's Four Outcomes?
They cover products and services, price and value, consumer understanding and consumer support.
Who wrote the original Money Marketing article?
TCC’s Associate Director, Neil Dethick.
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